begins before we were born, it begins with our grandparents, Rebeca and Mauricio Wild, who founded the Pestalozzi School in Ecuador in 1977. Theirs is a wild legacy of reimagining education (check it out here if you’re curious!), but this is about us.

The education we experienced, and what we’ve learned along the way is the paradigm shift education desperately needs. 

The World’s formal education system hasn’t changed much since the industrial revolution. Current education systems indoctrinate and condition children. They don’t foster decision making, creativity, autonomy, and curiosity. It is more focused on achieving obedience, and fitting students into the current economic system. We didn’t have that experience. 

We went to the Pestalozzi School until it closed in 2005, and then, afterwards, at the family-focused CEPAs (Centres for Autonomous Activities). We never set foot in a traditional classroom. No classes, no tests, and no homework—just a vibrant, structured environment where curiosity led the way. Rules existed, but they were designed to support our natural development, fostering love, respect, and true human connection. We weren’t taught to read, write, or calculate; we learned because we wanted to, guided by hands-on materials and adults who learned alongside us, offering help only when we asked.

This wasn’t chaos—it was freedom within a framework, sparking intrinsic motivation, autonomy, and a lifelong love of learning. We believe this is the paradigm shift education desperately needs. The industrial-age system—rigid, outdated, and stifling—is failing today’s world. We’ve lived a different way: one that nurtures passion, purpose, and flow, where kids learn how to learn and thrive on their terms.